You know how important your LinkedIn profile picture is to your career. Or, if you don’t, read this story of how a new picture turned around a faltering job search. Luckily, Photofeeler, a Boulder, Colorado startup, conducts research on profile pictures and has developed a system that lets you assess your profile picture’s effectiveness.
Feedback on Profile Pictures
You can use Photofeeler to get feedback on three essential career factors:
What We Did
Ann Pierce, the Co-Founder and CEO of Photofeeler, and I teamed up to produce an infographic (see below) that gives you research-proven priorities for making your profile picture killer effective.
3 Factors That Make the Most Effective Profile Pictures
To make the best impression possible:
1. Don’t obstruct your eyes.
2. Smile with your teeth showing — and throw in a little squinch.
3. Dress formally.
I pressed Ann on her formal dress advice because many companies don’t require it. She said that regardless of the company or industry, formal dress scores better in pictures. Period. So guys, get your ties on!
The Profile Picture Hack
Ann recommends going to a professional photographer to get a good picture, but that’s not the hack.
Ann shared the four pictures that have scored the top rankings ever on Photofeeler. If you have already looked at them (below), then you probably noticed that all four are remarkably similar.
Each picture was styled and taken by professionals for stock photo sites. Their Photofeeler rankings show you the advantage you gain from working with professionals and, because of their similarity, what to do with your own picture.
Study the infographic below, and then:
1. Mimic the dress and grooming in one of the two pictures on the right.
2. Give your photographer the infographic and ask him/her to pose and frame you just like the woman on the right (because she has the best scores of all).
Could it be easier?
Let Us Know
After you’re done, run your old and new pictures through Photofeeler (it’s free) and let us know how your scores changed.
I write executive resumes and LinkedIn profiles. Save time. Get hired. Email me at email@example.com or call me at (208) 721-0131.
Featured by: Entrepreneur