Job hunting? Yes. Resume done? Yes. LinkedIn profile polished? Yes. Now it’s time for Twitter bio ideas to help recruiters find you!
We’re not talking about fancy Twitter bios or funny Twitter bios.
Also, this isn’t about making you spend time on Twitter. I just want you to set up a good Twitter account that recruiters can find when they search Twitter by keywords.
Sign Up for Twitter
- First, if you aren’t on Twitter yet, then sign up.
- Next, enter your full name. Use your real name, not NASCAR Guy or Tango Diva.
- Then, enter your Twitter handle, aka your username. Again, use your real name.
- Even better, add a bit about what you do to your name. Credentials are best: TomHallMD, ChantelleDyson, CPA. Your functional area is next best: OliviaSanchezHR. Pick a handle you can use for years.
- Moving on, enter your password and your email address.
- Then, check the box that promises Twitter your first born.
Voila! You’re a Twitter user.
Think of Twitter as a Database
Now, it’s time to craft your Twitter profile. Click to set up your profile. Remember, our only goal here is to make it easy for recruiters to find you.
To recruiters, Twitter is a target-rich environment. They use Twitter “People Search” and keywords to find potential candidates. Thus, to make it easy for recruiters to find you, give them the information they want on your profile.
The main sections of your profile are your:
- Web address.
I address each of those components in the following paragraphs.
Your Twitter Name
Use your real name here (see above).
Twitter Bio Ideas
Your Twitter bio is the section of your profile you can load up with recruiters’ keywords.
I have listed nine types of terms recruiters search for below:
- Organizational Function (Finance, HR, Purchasing, etc.).
- Job Title (Engineer, Executive Assistant, Sales, etc.).
- Industry (Airlines, Consumer Goods, Nonprofit, etc.).
- Credentials (CPA, MBA, PhD, MD, JD, etc.).
- Software & Programming Languages (only those which are currently marketable).
- Employer Brand Names (General Electric, Cisco, American Express, etc.).
- Schools (University of Michigan, Penn State, Brown, etc.).
- Location (do repeat your location in your bio).
- Other Keywords (only those which are currently marketable!).
Check out these examples of bios that make it easy for recruiters to find you:
- Senior Social Media Strategist — Blogger — Edelman — Denver, CO
- Commercial Loan Officer — Biotech — Bank of America — San Diego, CA
- Journalist — Health & Science Writer — Northwestern Alum — Chicago, IL
- Chemical Engineer — PhD — Dow — Houston, TX
- Financial Analyst — MBA — Power Excel User — Cisco — San Jose, CA
- Compensation & Benefits — CEBS — HR — Manufacturing — Portland, OR
- Vice President Business Development — MTV Networks — San Jose, CA
- Consumer Goods Marketing Pro — Proctor & Gamble Alum — Cleveland, OH
- ER Nurse — Austin, TX
Use your metro area name here — Seattle, not “Puget Sound Area” or “Craft Beer Capital of the World.” Why? Because recruiters search on obvious place names first.
Twitter Web Address
Include a link to your LinkedIn vanity URL here so that recruiters can click right through to your LinkedIn profile.
Then, be sure to include current contact info on your LinkedIn profile. If you’re afraid of becoming an email marketing target, just try it. You’ll probably find it’s not a problem — nothing ventured, nothing (like job opportunities) gained.
Your Twitter Picture
That’s it. Except, wait, quickly upload your LinkedIn picture to your Twitter profile. Then hit the “Save” button, and you are on Twitter in a way that makes it easy for recruiters to find you, see you, and get to your LinkedIn profile and your resume.
Of course, if this is all you do, you will be missing huge benefits that Twitter offers to job seekers, such as just-in-time job search education.
Second, try your hand at tweeting. While Twitter used to limit tweets to 160 characters, now they give you a character limit of up to 280 characters. If you can’t think of anything to tweet, read this about the best social media shares or retweet something helpful from Phyllis!
Image Courtesy of Coffee Station
Updated July 2019
© 2010 – 2019, Donna Svei. All rights reserved.
Donna Svei, an executive resume writer and former C-level executive, retained search consultant, and CPA, authors all of AvidCareerist’s posts. She has written for and been quoted by 100+ business, general, and career media outlets, including Forbes, Mashable, Fast Company, Entrepreneur, Time, CBS, the BBC, Lifehacker, Ask.com, Social Media Today, IT World, SmartBrief, Payscale, Business News Daily, and the Muse.
Let her expertise inform your job search strategy and decision making.
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